Enjoyable exercise does not require infrastructure – experiences from the European Region of Sport 2026 forums
Eight stops, dozens of participants, countless questions, and even more creative ideas—that's how you could briefly summarize the Veszprém-Balaton European Region of Sport call for proposals meetings, during which interested parties could learn about the upcoming tender opportunities. The roadshow, which visited Veszprém, Balatonfüred, Ajka, Balatonfűzfő, Keszthely, Dudar, Herend, and Tapolca. Szilvia Bonyhádi, project manager for VEB 2023, recounts her experiences from the roadshow.
One of the goals of the forum series was to convey the new approach on which the European Region of Sport 2026 program is based to all residents: promoting regular exercise and increasing the amount of daily physical activity among the population. It was already apparent after the first few sessions that local communities, whether in villages or towns, were looking in the same direction when it came to exercise, as in many cases the questions were identical. Although they approached the topic from different angles, the problems arising from the lack of movement were common.
We see that many people think about the development of sports and exercise opportunities from an infrastructural perspective, as if exercise required a running track or a modern sports hall. We have heard this particularly from those who do not exercise regularly themselves. But everyone has a need for exercise, it's just sometimes hidden behind excuses.
One of the program's key objectives is precisely this: to break down the stereotype that "there is nowhere to do sport."
It was particularly inspiring to experience the spirit of community cooperation in small settlements. The "Vitálpont" (Vital Point) competition category, specifically aimed at small villages, will provide an opportunity to support year-round leisure programs. Once communities became aware of this, spontaneous consultations began in many places between local sports organizations, civil society actors, and community organizers.
This was one of the best responses when they gathered at the end of the forum and started brainstorming. This is also the true mission of the Region of Sport, to strengthen cooperation and public thinking.
However, the greatest curiosity was directed toward the "Inclusion" competition theme. Although many questions arose before the forums, such as how people with disabilities or other special situations would be received, the initial reactions exceeded all expectations. They were received with great openness, and many recognized that inclusion does not only mean wheelchairs, but also includes people with mental disabilities, socially disadvantaged people, and even young people who have been sucked into the online world and lost their motivation.
Recreational sports can be the answer to these problems. And people understand that. It was a very positive experience.
There was also much discussion in the forums about the fact that the main objective of the program is not infrastructure development, but rather a program-based approach. Although there will be opportunities for minor equipment purchases, the emphasis is on community and social events that are truly capable of mobilizing people.
A new track alone will not put running shoes on people's feet. But an inspiring community and a good experience will.
The tenders, which will be available from December and can be submitted from January, will be organized into four major packages: a development package for travel centers, Vital Point programs for small settlements, grant opportunities supporting active communities and occasional events, and inclusive projects.
In the year of culture, many new things have inspired people. We would now like to bring a fresh perspective to the world of exercise. So that everyone can find the form of exercise that suits their lifestyle and brings them joy.
The European Region of Sport will be launching soon, and it looks like the region is ready for moving together!